INVERSA /LEATHERS

This emerging conservation collective is harnessing the unwavering desirability of luxury leather goods to incentivize the removal of non-native species threatening biodiversity.

/BRAND
REFRESH

What began  as a seafood company determined to remove harmful lionfish from the Great Barrier Reef, INVERSA has evolved into global conservation collective and novel supply-chain for exotic leathers  exclusively sourced from invasive species with a growing list of brand partners across luxury fashion and footwear.

/BRAND STRATEGY & DESIGN

Working in tandem with communications firm BPCM, I provided consultation on updated brand positioning and crafted a design system, photo art direction, and production strategy to reflect INVERSA’s unique mission and product offerings.

/WEB

/SKILLS
AT PLAY

Brand Strategy & Design
Creative & Art Direction
Content Strategy & Production
Presentation Design
Copy Writing
Graphic Design

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